I have put together a page of categorised links to blog posts and articles that I think might be useful to developers and marketers of commercial software in general, and microISVs/indie developers in particular. I intend to add more links from time-to-time. My rules for inclusion are secret, arbitrary and capricious, so please don’t ask to have your link added.
Great list, good ideas and even better reality checks. Thanks for investing the time to collect and make them available for others.
Thanks, that’s a very interesting list to read!
I have a suggestion for an article: One thing I have never been able to decide on is what to call shareware products (shareware/demo/trial/try before you buy/free to try/…) and the registration process (register/buy/purchase/order/…). What is most appealing and informational to the customer and at the same time gives your company/website the correct feeling. This also ties in with the question: should you market your company as a small and personal company or as a larger company in order to gain the respect of the customer?