Successful Software

I have been an enthusiastic user of Deeptrawl since the first beta was announced on the BOS forum. I run DeepTrawl on www.perfecttableplan.com every time I make major changes to ensure that there are no broken links, missing images or other website bugs. It has saved me quite a few potentially embarassing mistakes and helped me sleep a bit sounder at night. So I was very pleased when the author, Jonathan Matthews, asked me to do a day of consulting to assist in his efforts to move DeepTrawl sales to the next level.

The consultation ran to two long phone calls, lots of emails, some research and testing and a report with 21 pages of recommendations covering areas including: licensing, pricing, SEO, website, promotion, Adwords and usability. Here is what Jonathan had to say about the process:

I approached Andy Brice to do some consulting specifically because I wanted to increase sales largely through improving my marketing efforts.

Andy’s approach is one which I think those from a coding background will appreciate. From the first phone call it was clear his process was refined and methodical: not concentrating on fluffy marketing fads but rather on solid proven methods.

Throughout the consulting process it was clear that Andy was taking all the positive and negative marketing knowledge he gained making his own product successful & applying it to create unique recommendations for my own product.

The final report was delivered before the due date & on budget. Reading the report I was stunned by the wealth of information it contained. The report doesn’t just contain dry facts & statistics, the emphasis is clearly on actionable points. Reading Andy’s justifications for making his recommendations it’s clear that implementing them will ratchet up the effectiveness of my marketing efforts one step at a time.

My conclusion is that Andy’s consulting is probably the most cost effective investment I will ever make in my business; I fully expect the expenditure to be repaid many, many times over.

Jonathan Matthews, www.deeptrawl.com

If you have a website that runs to tens or hundreds of pages that you need to QA, I would definitely recommend  giving DeepTrawl a try. To sweeten the deal Jonathan is offering readers of this blog 20% off until the end of July (go to the buy page, click a ‘buy now’ button, then click ‘the checkout’ button, then enter the coupon code: successfulsw01 ).