Tag Archives: history

Shareware is dead – long live shareware!

The Association of Shareware Professionals has renamed itself today to the Association of Software Professionals. I have written a guest post over on the ASP blog putting this name change into context. The article includes reactions from quite a few shareware industry veterans.

Read the article

** Update **

The ASP dissolved itsself in 2021. But you can still find the article on the Wayback Machine here.

The history of marketing, in 3 minutes

The history of marketing, by Scholz & Friends (via the quirky, eclectic and always interesting DarkRoastedBlend.com ). Sound optional.