Tag Archives: online

Consulting testimonial: Reserviz

Working as a micro-ISV needs lots of different skills, but no-one can have all of them. When you’re developing a software product for your independent venture, it’s easy to lose sight of some issues, just because there are so many of them to cover, and so few hours in a day. I realised that to help me re-focus and prioritise the key tasks after the code was complete needed the catalyst of a fresh pair of eyes, to verify or change the plans I had. Simply chatting to a knowledgeable professional made all the difference to perspective and priorities. I was expecting that from Andy Brice, as I’d read about his work with other micro-ISVs. What I wasn’t expecting was his breadth of business knowledge as well as his technical knowledge. Being able to discuss business objectives, markets, pricing, promotion as well as SEO and coding was a great punctuation point in the development of the Reserviz online service, and it helped me develop a much more focussed set of priorities to complete the initial launch period. Don’t expect from Andy a glib confirmation that everything you’ve done is fine – he’ll give you an honest assessment, and then help you work out a plan. Think of Andy as the Swiss Army Knife you need in your toolbox!

Mike Gorman, www.Reserviz.com

reserviz appointment and room booking

I have been doing some consulting for Mike Gorman of Quartile Software on Reserviz. Reserviz is an online service for booking rooms, people and other resources. I have primarily been helping Mike with positioning (deciding which vertical markets to focus on), online marketing (including SEO and Google Adwords) and testing the usability of the website. It was a slight departure for me, as most of my experience is with desktop apps. But it just proved that the vast majority of what is true for the marketing and usability of desktop apps also applies to web apps.

I think Reserviz has a very attractive website with a nice balance between simplicity and flexibility. If you know anyone who is still using a tatty old appointment book? Tell them to checkout Reserviz for simple online appointment and resource booking (first month free!).

Virus Total

Virus Total is a free service that gives you aggregate results from 36 different malware scanners. Just browse to the file you want to check on your PC and click ‘Send file’. It will quickly return the results of all the scans, hash sizes and a list of Windows system calls that the software makes.

This is a great resource for checking software you are about to install doesn’t contain malware. It is also useful for checking that your own download files haven’t been tampered with and don’t trigger false positives. Note that some software protection systems have been known to trigger false positives from malware scanners.

Thanks to a poster on this BOS thread for bringing it to my attention.

Radical new software business model

David Heinemeier Hansson of 37Signals espouses a radical new business model: create something people want, then charge them money to use it.

The secret to making money online (video, 32 minutes)

I think it is well worth watching, especially if you have been brainwashed into the prevailing VC-funded, Facebook-or-bust, flip-it-before-we-run-out-of-cash mentality. If you still aren’t convinced, read this post by Dennis Forbes.